Delete your FashionAI account

Last updated: 18 September 2026

You may delete your FashionAI account and all your data whenever you want. Deletion is immediate and permanent: there is no way to recover the information afterwards.

From the app (recommended)

Open FashionAI and sign in.
Go to Profile → App Settings.
In the Account section, tap Delete account.
Confirm twice. On the second screen, you will be asked to type the word DELETE to prevent accidental deletions.

As soon as you confirm, deletion is carried out immediately and your session is closed.

If you cannot access the app

Write to us at [email protected] from the same email address you used to register, putting "Account deletion request" in the subject line.

We will verify that the request comes from the account holder and complete the deletion within a maximum period of 30 days, confirming it by email.

What is deleted

Your account and login credentials.
Your profile: personal data, measurements, style preferences, favourite brands, jewellery preferences — including any allergies you declared — and professional context.
Your image analysis and photos of your face.
Your entire wardrobe, with photographs of all your garments and the combinations calculated from them.
Your calendar of events, your trips and your history of recommended outfits.
The context of your conversations with the ARO assistant and your Morning Briefing settings.
Your reactions to outfits, if you enabled "Improve my recommendations".
The content reports you submitted.
Your consents, your subscription, your credit balance and your usage history.

What is kept and why

Only billing records that commercial and tax law requires us to retain. They are not used for any other purpose.

Note: until August 2026, we also kept reactions to outfits because we treated
them as anonymous. After a legal review, we treat them as pseudonymised
personal data — their internal identifier is stable and allows reactions from
the same person to be grouped together — so they are now deleted as well
when your account is deleted.

If you have an active subscription

If you subscribed through the app, the subscription is managed by the store where you purchased it and can only be cancelled there. Deleting your FashionAI account does not cancel it: do that yourself before deleting the account, or immediately afterwards:

iPhone or iPad: Settings → [your name] → Subscriptions → FashionAI → Cancel Subscription.
Android: Google Play → (your profile photo) → Payments & subscriptions → Subscriptions → FashionAI → Cancel subscription.

The app expressly reminds you of this on the deletion confirmation screen.

If your subscription comes from an earlier purchase through our web payment gateway, we cancel it ourselves when your account is deleted. If for any reason the cancellation is not completed, the app will notify you at that moment; write to us at [email protected] and we will sort it out.

More information

Full details of what data we process, on what legal basis and for how long are set out in our Privacy Policy.

If you have any questions before deleting your account, write to us at [email protected].